A new handbook from Cumulus Media’s Westwood One Audio Active Group highlights the outsized role creative plays in advertising effectiveness, drawing on research from multiple measurement firms and marketing experts. The “Creative Best Practices Handbook,” authored by Pierre Bouvard, compiles findings from extensive audio ad testing conducted with firms including ABX, Veritonic and System1, along

See Full Story

Why It Matters: Media buyers do not need to remember a negative headline about radio. They only need AI to repeat the wrong conclusion when prompted. “AM/FM Listening Hits All-Time Low…” “AM/FM Listening Fading Fast…” On Friday, these alarming headlines on drudgereport.com grabbed our attention, even before the iHeart/SiriusXM coverage started and the White House

See Full Story

Early-stage discussions are underway between SiriusXM and iHeartMedia regarding a potential merger or acquisition that could reshape the U.S. audio industry, according to multiple media reports. The talks, first reported by Bloomberg and confirmed by outlets including The New York Times, remain preliminary and could still fall apart without a deal. If completed, the transaction

See Full Story

Cox Jobs Senior Research Analyst – WSB TV – Atlanta, GA, US, 30309 Manager of Coverage and Content – WSB TV – Atlanta, GA, US, 30309 Media Consultant – Atlanta Radio – Atlanta, GA, US, 30309 Activation Specialist (Part-Time) – Atlanta Radio – Atlanta, GA, US, 30309 Producer/Writer – WSB TV – Atlanta, GA, US,

See Full Story

Megan Thee Stallion has called it quits with basketball player Klay Thompson after nearly a year together. The Mamushi rapper accused Thompson of cheating in a scathing social media post on Saturday. “Cheating, had me around your whole family playing house… got ‘cold feet’,” she wrote. “Holding you down through all your horrible mood swings

See Full Story

These are some extraordinary men whom all have been nominated and appointed to serve as U.S. Federal Court Judges! For this months cover feature of MAHOGANY COLUMBUS, it was indeed a rare occasion to gather all three of these U.S. Federal Judges together not just for the photoshoot, but to also document how each one’s

See Full Story

Helen Little, a prominent NYC radio personality on 106.7 Lite FM and former Program Director, has been named a nominee for the prestigious 2026 Radio Hall of Fame. Known for her work at iHeartMedia, she is recognized for her career-long passion for music, connection with listeners, and impact on broadcasting.   2026 Nomination: Helen Little is one of

See Full Story

Two-time GRAMMY® winner and global phenomenon Tyla is officially ready to reclaim her throne. The South African superstar has formally announced her highly anticipated sophomore studio album, A*POP, set to arrive on July 24, 2026. The announcement was accompanied by a sleek album trailer in which Tyla defines this new era as “unapologetic,” “confident,” and

See Full Story

iHeartMedia Philadelphia announced today that Jeff Hurley has been named Senior Vice President of Programming for the market’s 105.3 WDAS FM, Power 99, ALT 104.5, Q102, Rumba 106.1, Fox Sports The Gambler 1040 AM stations. In his new position, Hurley will oversee programming operations across the market while continuing to maintain his Executive Vice President

See Full Story

WVEE-FM (V-103) in Atlanta has announced a series of programming changes beginning May 11, highlighted by new talent additions and expanded roles across its weekday and weekend lineup. Four-time Emmy Award-winning broadcaster Francesca Amiker will join “The Big Tigger Morning Show” as co-host, airing weekdays from 6-10am ET. Amiker most recently served as a host

See Full Story