DMR/Interactive recruits heavy listeners, not just the easiest clicks. That matters because 90%+ of the listeners we engage with station marketing spend 1+ hour per day listening. More importantly, we know how these listeners consume their favorite station: 52% listen exclusively on FM, 23% exclusively stream, and 25% are on both platforms.
Radio can’t fall behind. How’s your schedule look next Tues. to dive deeper into these insights including a powerful nugget on P18-24 listening.
Onward, Andrew Curran
President and CEO
DMR/Interactive
Contact: 859.957.1581 or Email: www.dmrinteractive.com
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