A new report finds that radio and podcast hosts are playing an increasingly central role in the creator economy, with trust and authenticity driving stronger engagement and measurable results for advertisers. The State of Audio: The Creator Effect study from Audacy positions audio creators as “voice-first influencers,” arguing that listeners view on-air personalities and podcasters
See Full StoryAudacy Names Podscribe As Preferred Measurement Partner
Audacy has named Podscribe as a preferred measurement partner beginning in 2026, expanding attribution and reporting capabilities across most of Audacy’s digital portfolio. Under the agreement, Podscribe will enable attribution across streaming audio, podcasting, connected TV, and display, supported by client-facing dashboards and API access for automated reporting and portfolio-level insights. The partnership will also
See Full StoryThe Latest Podcast Rankings
Podtrac has released its Top U.S. and Global Podcast Publishers & Networks rankings, along with its Top U.S. Podcasts list for December 2025, offering a snapshot of audience and download performance heading into the end of the year. In the U.S. Publishers & Networks rankings, iHeart Audience Network retained its position at No. 1, leading
See Full StoryStreetz 94.5 Achieves Historic Ratings Milestones In December; Dominates Key Demographics In Atlanta
Streetz 94.5 (WWSZ), a premier property of Core Radio Group, LLC, is proud to announce historic ratings achievements for the month of December. Solidifying its position as a powerhouse in the Atlanta market, the station reached significant milestones across its daily programming, fueled by its commitment to “pushing the culture forward.” According to the latest
See Full StoryMary J. Blige Wins Dismissal Of Misa Hylton Lawsuit
Mary J. Blige has won the dismissal of a lawsuit filed against her by a former friend, Misa Hylton. In April 2025, the celebrity stylist submitted a legal complaint in which she accused the R&B superstar of trying to “coerce” rapper Vado into ending his management agreement with her. Hylton also alleged that Blige wanted to sign
See Full StoryDon Sainte-Johnn Releases San Francisco’s “Last Top 40 Disc Jockey”
Coquihalla Publishing is pleased to announce the release of San Francisco’s LAST TOP 40 DISC JOCKEY, a new memoir by longtime KFRC broadcaster and college educator Don Sainte-Johnn. The book blends West Coast radio history with personal storytelling, offering readers an intimate look at the final era of personality-driven Top 40 radio. Sainte-Johnn, whose career
See Full StoryAt-Home Podcast Listening Continues To Climb
Our last insight of 2025, from Share of Ear®, showcased how the COVID-19 pandemic dramatically shifted audio listening time into the home from 2020 – 2022. The majority of audio listening remains at-home, but we now see a shift back towards pre-COVID levels. Our first insight of 2026, from Edison Podcast Metrics, illustrates where U.S.
See Full StorySkyview & TM Studios Create Partnership
Skyview Networks has announced a network audio sales partnership with TM Studios that takes effect this January. Under the agreement, Skyview Networks will gain exclusive access to TM Studios’ advertising inventory across its affiliate network. Skyview’s sales team will represent the inventory with the goal of expanding network reach and driving revenue growth. TM Studios
See Full StoryCardi B Takes Up For Her Dad
Cardi B has fired back at an unfounded claim that her father was convicted of attempted rape. The story appears to have sprung from a parody X account that shared an alleged tweet from X’s AI assistant tool, Grok. “Cardi B’s father, Carlos Almanzar, was convicted of attempted rape in 1993, per Nassau County records,” the screenshotted
See Full StoryAudio Podcast Ads Outperform YouTube Video
A new podcast sales effectiveness study from Oxford Road and Podscribe finds that audio podcast ads significantly outperform YouTube podcast video ads in driving consumer purchases, reinforcing a growing body of research showing audio’s advantage in attention, engagement, and return on investment. The findings are highlighted in this week’s Cumulus Media | Westwood One Audio
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