Radio Ratings For Subscribing Stations Only DAYTON | GRAND RAPIDS Nielsen ratings coming Tuesday at 5PM (EST): Tulsa.
See Full StoryStudy Reveals Audio Is A Major ROI Driver
“Profit Ability 2: The New Business Case for Advertising,” a new study on marketing effectiveness from measurement firms Gain Theory and Ebiquity, along with media agencies EssenceMediacom, Mindshare and Wavemaker UK, was released last week. The study reveals how advertising drives profit over time. This week’s Cumulus Media | Westwood One Audio Active Group blog
See Full StoryInsite | Social Media Influences Music Discovery
In the digital age, social media platforms have become more than just places to connect — as they are sources for cultural discovery. The latest findings from The Infinite Dial 2024, supported by Audacy, Cumulus Media and SiriusXM Media, unveil how platforms like Instagram, TikTok and Facebook are also sources for discovering music. Social media
See Full StoryInsite | Moneyball: Live vs Local vs Relevant
Nuvoodoo Research: Leigh Jacobs & Carolyn Gilbert In the TV era, radio’s distinction was that it’s live and local, right? Though, even in the heyday of the DJ era, most of the “local” programming consisted of pre-recorded music. But radio gave more time to its on-air talent (especially in the days before PPM) and that
See Full StoryRalph Tresvant New Evening Host At 106.7 WTLC, Starting May 6th
106.7 WTLC, an Urban One station and the leading urban contemporary radio station in Indianapolis, proudly announces the appointment of Ralph Tresvant as its new evening host, starting May 6th at 7 pm. Tresvant, an international star with over five decades of experience in the entertainment industry, brings his unparalleled charisma and expertise to the
See Full StoryAudacy Layoffs Impacting Nearly 100
Audacy recently announced another round of layoffs, impacting nearly 100 employees across various stations including WBBM in Chicago, WTIC-AM in Hartford, and others. Notable departures include WBBM afternoon news anchor Keith Johnson, where five of the eight digital news staff positions were also eliminated. In Hartford, news anchors Kevin Gorden and Greg Little from 1080
See Full StoryThe Gospel News With Nina Taylor
Nina Taylor’s Gospel News: JorDan Armstrong, Canton Jones, Sherwin Gardner from Trinidad, The Top 10 Gospel tracks for this week. Also, please cast your vote: for, The Gospel eXpress with Nina Taylor for “Best Syndicated Show of the Year” on this year’s Stellar Radio Ballot.”
See Full StoryMar ’24, 12+ Birmingham, Buffalo, Ft. Myers-Naples, Greenville-Spartanburg, Richmond, Rochester, NY
Radio Ratings For Subscribing Stations Only BIRMINGHAM | BUFFALO-NIAGARA FALLS | FT. MYERS-NAPLES | GREENVILLE-SPARTANBURG | RICHMOND | ROCHESTER, NY Nielsen ratings coming Monday at 5PM(EST): Dayton and Grand Rapids.
See Full StoryRaleigh-Durham Sports Show Talking Sports
The Nielsen 2024 Annual Marketing Report
As the world grapples with economic uncertainties and ongoing digital transformation, Nielsen’s 2024 Annual Marketing Report provides crucial insights into the evolving landscape of media and advertising. Amidst fears of a recession and challenges like inflation and supply chain disruptions, the report sheds light on how global marketers are strategizing to maximize their return on
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