Music streaming services can’t be and should not be ignored, they are there to stay and music lovers seek them out every day. Nielsen says while the audio landscape continues to change and grow, streaming services compete with AM/FM radio for audience’s time and attention, there’s no denying that radio leads all platforms when it comes to reach. On the flipside, streaming is riding an undeniably massive growth swell. So what if radio programmers could benefit from the surge in streaming rather than fear it? More interesting insite here.