Since 2005, Jacobs Media has conducted an online survey to help radio stations better understand the changing digital and social media habits of their listeners. Today, it’s the largest radio survey of its kind — last year, 170 radio stations participated, generating over 57,000 responses from 12 formats. Unfortunately, they haven’t had great representation from Urban radio, and want to make sure that you are aware that your station can become involved. You can find the details, including the registration form at : http://www.jacobsmedia.com/techsurvey9/.
Please note that there are two ways to get your station involved – a free version that enables you to participate in the webinar and receive an Infographic with the key findings, or a paid version that provides individual station results (from up to 600 respondents), total survey and format data, and a station pyramid that graphically illustrates all of the various digital and social media habits of your listeners.
The survey sign-up period is open until February 8th. If you have any questions, please send an email to Lisa@jacobsmedia.com.